Young children (+12 months) can safely discover the magic of magnetism with the "My First" collection of SMARTMAX The extra large, soft parts of the animals simply click on the bars. Create 6 different Safari...

This Award Winner shape sorter is perfect for on-the-go play and sensory learning! The food-grade silicone shapes are soft, squishy, and safely tethered to the corners of the sturdy plastic cube. No more hunting for...

A vibrant stack-and-discover experience! The top of each cup features a squishy silicone bubble embossed with a unique texture pattern. Little fingers will love to feel, push, and pop them again and again! Then, sensory...

These bright, friendly animals will have little ones roaring with delight as they grab and bend each one back and forth. The hinges CRACK like you're snapping a biscuit while the fun textures excite fingers and...

Roll, bounce, toss, and discover! Each of these three, high-quality silicone spheres features a unique design that mesmerizes the eyes and captures the imagination. Hands of all ages reflexively reach, grab, and explore their fascinating, rubbery...

Children have one minute to complete as many challenges as possible. This fast-paced game boosts reading, spelling, sequencing, math, logic, visual spatial skills, and more! Perfect for readers and non-readers alike, designed by educators, Smarty...

Little fingers can't resist these beautiful buttons!Built safely into the sturdy ABS plastic frame are five vibrant silicone bubbles in varying sizes and colours. Push and pop them in and out. Poke them, prod them,...

It's endless ball run fun! Grab the ball from the base and instantly, all the other balls roll down to the next level in unison.Drop the ball you just grabbed into the funnel at the...

Two star-shaped buddies are sandwiched between three wavy rings. Stack them big to small, small to big, or play with them any way you want.The stars can be spun like tops and everything floats for...

Go on a high-seas adventure with this cleverly crawling sea critter! Push it along or pull the tethered silicone starfish. A big wheel inside rolls to make the legs move with amazing life-like motion, all...

Go on a high-seas adventure with this cleverly crawling sea critter! Push it along or pull the tethered silicone starfish. A big wheel inside rolls to make the tentacles move with amazing life-like motion, all...